Facebook Updates Estimated Reach, Streaming Reactions, And Graph API Metrics

In October, Facebook found that it had “a discrepancy”between the definition and the calculation of video metrics, and publicly apologised – then fixed a bug that affected engagement counts on Pages. Now, the company is updating metrics for Estimated Reach, stream Reactions and its Graph API.  Together with the new metrics enhancements, Facebook is also created a “channel for regular information on” changes. Here are today’s changes. Ads Creation—Improvement … Continue reading Facebook Updates Estimated Reach, Streaming Reactions, And Graph API Metrics